Updated November 2026 — Complete NOW TV Ireland Pricing, Pass Breakdown & Cord-Cutting Analysis (2026/2027)
Direct Answer: Is NOW TV Ireland Worth It in 2026/2027?
NOW Ireland (formerly NOW TV) is Sky’s contract-free streaming service. While it avoids 12–24 month dish contracts, it is far from cheap. A combined Sports Membership + Sports Extra Membership + Boost HD costs approximately €78 to €84 every single month (€936 – €1,008/year). Furthermore, NOW Ireland has major shortcomings: it excludes Irish national channels (no RTÉ One, RTÉ2, Virgin Media, or TG4), enforces the Saturday 3 PM Premier League blackout, and restricts basic streaming to 720p with forced advertising unless you pay an extra €5/month “Boost” tax. Modern Irish cord-cutters looking for complete TV and 4K sports with zero blackouts choose StreamerATV 4K Streaming (€69/year).
NOW TV Ireland Memberships & Pricing Breakdown (2026/2027)
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Frequently Asked Questions
Can I watch RTÉ or Virgin Media on the NOW app in Ireland?
No. The NOW app only streams Sky-owned entertainment, cinema, and sports channels. Irish terrestrial channels like RTÉ One, RTÉ2, and Virgin Media are completely absent.
What happens if I don’t buy the NOW Boost pass?
Without the €5/month Boost add-on, NOW limits your video resolution to 720p HD, limits sound to basic stereo, shows commercial adverts before on-demand shows, and restricts playback to only 1 screen at a time.
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